11
The Typical Widget-Oriented Organization
Who is the Customer?
R & D
MFG
MKTG
SALES
FINANCE
HR
PURCH
SHPING
RECVG
Show this as a basic set of stovepipe functions in many organizations.
Each Function has its specific goals and critical success factors. That is, each function has its specific non-verbal processes and interactions. Therefore, we can say, when each Function operates it uses its own language to communicate internally.
Also, it uses another ‘special language’ when it communicates with other sibling Functional units; yet another with external functions.
That is, there are many contexts.